Seed
Seed
is an eco-friendly store for your mind, body and home.
Started in 1998, it's the brainchild of Ms. Priya
Paul of Park Hotels. Her belief in natural
products encouraged her to start this venture.
Seed invites you to explore 200 new ways to save
the earth and live a healthier and fulfilled life.
The store sells health foods like baked snacks and
namkeens. The snacks are all roasted and baked
instead of the usual frying and the food is organic.
Seed offers brown rice and organic tea but what they
really specialize in is healthy organic wheat sticks-
sesame sticks, khakra etc. The products sold
at Seed are all eco-friendly and no chemicals or preservatives
are used while preparing them.
Seed
has a handicrafts section as well. The Manager
of the store says, "We have tried our
best to encourage the handicrafts sector. The artisans
come directly to us or through Non Governmental Organizations.
No middlemen are involved. Our shop is very well known
so they come directly here. As they know that people
appreciate their products, we support them by buying
their products."
The
products available at Seed include massage oils,
aromatic oils, cane products, scrubs, skin, body and
eye creams, cosmetics, folders, candles, key chains,
jute mats, coconut spoons especially from Kerala,
books, T- shirts, organic food, games, incense sticks,
herbal soaps, shawls, bags, diet food, fat free namkeens
and oil free pickles, wooden crockery mainly
eco- friendly stuff etc.
Anjali Mukherjee's (the famous dietitian
of Femina Miss India) food supplements and fat
free snacks are also sold here. Kavita Mukhi's
stuff is also sold at Seed.
The
T-Shirts with beautiful prints and thought-provoking
messages are designed by Tantra are a major
hit. Seed also houses vegetable dyed suits, scarves,
kurta and dresses. The price range is from Rs
10 to Rs 7000, but most of the products are in the
range of Rs 100- Rs 1000.
The response to the venture has been tremendous.
According to the Manager, "There is no specific
type of clientele which comes here, people of all
age groups like coming here. But a lot of youngsters
come here. They know a lot and they are aware of the
benefits of organic food and herbal cosmetics."
Some
of the products are packed neatly in small jute bags,
which enhances the look even more. Gift hampers
for Christmas, Diwali and other special occasions
are available on request. Seed is a laudable effort
as it combines ecological and social causes with business.
Open through Monday to Saturday from 11 am to 7 pm.
Address: The Park, 15, Parliament
Street, New Delhi - 110 001
Phone: 373 3737 Extn.: 1921
Text and pics by Jyoti Narang
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